Hi, I’m Cara.
I’m a Michigan-based copywriter.
Writing is my craft and words are my tools. From provoking ads to compelling stories and even everyday emails, I’m driven to create change with every sentence. And I’m eager to bring that to you.
My work
(Just a handful of which I’m most proud)
Counterfeit Parts Campaign: Is It Cake?
GMC Certified Service Emotional Benefit Video
GM Genuine Parts Trade Paid Social Ad
GM Financial My Account Page Mastheads
GM Certified Service Animated Digital TV Tiles
Chevrolet Performance L8P Engine OLA
End of Retail Email Offer Blocks (CRM)
NY Small Farma Ltd. Evergreen Posts
Blog Post Samples
What other people say
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"Having Cara join my team as a Junior Copywriter has rewarded every member, particularly me.
Cara comes to the table eager to succeed and ready to learn. She is a focused listener and is dedicated to delivering success in everything she writes. Cara has grown leaps and bounds since our introduction, and she is a sponge when it comes to learning about the craft.
Every mentor has a mentee who makes them better, and Cara has done that for me. I look forward to watching how far Cara will go."
Patrick Robbins, Associate Creative Director, Leo Burnett Detroit
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"Cara is an excellent copywriter who provided us with well-researched, original copy for a series of 8 posts. She is knowledgeable, reliable, and prioritizes communication."
Nicole Ricci, Board of Directors, President, NY Small Farma Ltd.
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"Cara handled an incredibly complex and intricate piece of business with ease and grace. When you have three different legal teams scrutinizing your writing, it can be easy to lose confidence in your words but Cara was always ready to find a solution. She is confident and assertive, when she needs to be. I could always count on her to make a last minute tweak or to walk me through her thought process before a client presentation.
Cara is a valuable asset to any team and she is always willing to go the extra mile. I'm extremely proud to have worked with her and would recommend her time and time again."
Nick McIntosh, Account Supervisor, Leo Burnett Detroit
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"One of our fun and successful collaborations was a campaign that required both technical understanding and creative finesse. Cara grasped the nuances quickly and delivered copy that resonated with both our creative directors and clients. What impressed me most was her ability to tackle challenging subjects with confidence while remaining humble enough to ask thoughtful questions when needed."
Ray Sarte, Creative Team Lead and Art Director, Leo Burnett Detroit
I’m always eager to connect with other humans so feel free to reach out—-let’s put a face to the conversation!